Trusted Paid Ads Partner for Growing Brands
We Help Small Businesses Unlock Big Growth, Guaranteed.
If you’re not confident in our strategy after 30 days, you don't pay us. That's how confident we are.
If we don’t hit your goals in 90 days, we keep working for free until we do.
Finally, an 'agency' that puts performance & clients first.
Celine Fung - Marketing Director, ex-Googler, DJ & shutterbug
Trusted by Small Businesses Globally
small businesses scaled
ad spend managed
revenue generated
avg. client retention duration
You're ready to scale... but something keeps holding you back.
Let me guess: you’ve tried boosting posts, hiring so-called “gurus” or "experts", or juggling Google and Meta Ads campaigns yourself between customer calls and running your business.
But deep down, you know your ads should be doing more... and it shouldn't be so hard for you.
Or, maybe you’ve been burned before; overpromised, underdelivered and left guessing where your money went.
You’re spending $100 - $300+/day and not seeing predictable returns.
You don’t have the time or expertise to manage campaigns or track every metric.
You’ve been stuck with agencies or "gurus" that talk in circles, not clear numbers and transparent strategy in every day language.
You want a transparent expert paid ads partner who actually cares about your results.
Our Partnership Promise
🌱 30-day Confidence Period
Try us for 30 days. If you’re not confident in our direction, strategy, or communication, you can leave and we’ll refund our management fees.
That's how confident we are 🤓
🤝 90-day Partnership Guarantee
If we don’t hit the agreed KPIs within 90 days, we’ll continue managing your campaigns at no extra cost until we do.
That’s our way of proving we’re in this with you 🏆
DISCLAIMER: We've never had to honour this guarantee, and that's exactly how we like it. Our results speak for themselves 📈💰✨🙌
WHY MATRIARCH DIGITAL?
We're not a big agency.
We're a partner you can trust.
Small business owners and founders choose Celine and the Matriarch Digital team because they're sick of sh*tty partnerships: they want clear communication, clarity in strategy and performance, and they want to scale profitably (not just "more clicks")!
🧠
Proven Strategies Led by Real Experts, NOT Junior Reps
Celine will personally lead your strategy and ad accounts. Yep, that’s right! You will directly partner with a true paid ads expert with over 10+ years of experience.
💬
Unmatched Communication & Transparency
We are truly a virtual extension to your team - we are only a phone call, message or email away & you’ll have full visibility over what our team is executing on, 24/7.
📈
On-going Optimisations,
Never a 'Set & Forget'
We monitor and manage ads on a daily basis. We test, iterate, and scale every week. Foolproof & unmatched ads management.
766%+ Revenue in 90 Days
with Google and Meta Ads Management
+650% Leads & -78% CPA in just 4 Months
with Google Ads Management
+54% (+$287K) in Revenue in just 90 Days
with Google Ads Management
Hey, I'm Celine!
I started Matriarch Digital with the intention to help good people better their lives. I aim to bring the highest level of paid ads expertise as possible to small businesses, without breaking the bank.
At my time at Google, I was unfortunately exposed to 100s of ad agencies who did not know what they were doing, had poor, unethical practices, and achieving poor results for their small business clients.
I now manage a team of 7 senior digital and creative strategists (no junior reps, no outsourcing) to make sure that 'marketing' and 'paid ads' are the last things that my clients worry about as a small business owner.
My goal is to always do right by my clients and do whatever it takes to help them succeed in the long-term to better their lives.
I've now spent 10+ years mastering my craft to:
be a trusted partner to small business owners
help my clients save time, save money & mitigate risks
ultimately transform my clients' livelihoods!
Testimonials
We don't like to brag, but our clients do.
"Communication is exceptional and I'm constantly feeling in the loop with how the ads are performing and what they're changing to make continual improvements. New strategies they've been implementing are steadily increasing my revenue and I'm seeing a great ROI on the investment. It's nice having them in my corner, they genuinely feel like an extension to my team. It's really evident that they've gone above and beyond to help me achieve great results. They are constantly recommending new ideas and have made suggestions that have returned significant sales for my business."
"Excellent! What makes Matriarch Digital stand out from all the other agencies is - their level of communication, as well as the time and effort they invest into their clients' accounts. When it comes to working with agencies the most annoying part is typically - lack of communication. It usually takes ages to receive a reply (if you ever receive one). I have been working with Matriarch Digital for several months now and always receive an almost instant reply to any of my questions / concerns. The team has been going above and beyond to help our business grow and succeed."
"Celine is absolutely amazing to work with! We have had such fantastic results from Google since working with Celine and any changes, requests or questions we have are met with a “I’ll make it happen” attitude and a wealth of knowledge, even as a small business with a small budget! I would highly recommend engaging Celine at Matriarch Digital to any business that’s looking for real results, true transparency and customised holistic approach to advertising on Google in line with your goals and budget!"
"We’ve been working with Celine and Paula for nearly six months now. After working with several digital and Google Ads agencies over the years, I can confidently say the results we’re seeing are the most consistent, valuable and high quality we’ve had. Paula’s weekly reports and follow-ups have been excellent, and for the first time, we genuinely feel like a valued client rather than just another number. Their service may cost more than some other agencies, but the return we’re seeing from our Google campaigns easily makes up for it. We’re looking forward to building a strong partnership into the future. Thanks again from the Deionno Electrical & Solar team."
"Had a fantastic experience with Celine and the Matriarch Digital team. They got our Google Ads campaigns into great shape, transformed our strategy to focus on paying customers rather than leads who won’t convert, and found constant small wins that piled up to make a massive difference. Great communication and reporting, can’t recommend enough."
"I highly recommend Matriarch Digital! They’re professional, honest, and really know their stuff. If you’re thinking about running ads for your business, I recommend reaching out to Celine for a consultation. She was clear, helpful, and genuinely wanted to see us succeed."
"Working with Paula and Celine at Matriarch Digital has been an absolute pleasure. They are incredibly easy to work with and great communication. The strategies they've implemented have significantly helped our business grow. We appreciate their innovative approach and dedication to our success. Looking forward to continuing this productive partnership and achieving even greater results together. Highly recommend Matriarch Digital!"
"We've had an exceptional experience with Matriarch Digital. Their open and honest communication sets them apart in the digital marketing world. They truly understand our objectives and have consistently delivered results in the short time we have worked with them. It's refreshing to work with a team that is not only knowledgeable but also genuinely committed to our success. Highly recommend for anyone seeking a client-focused digital marketing partner!"
"To anyone in need of top-notch marketing services. Their exceptional customer service, genuine attitude to help, and commitment to finding tailored solutions make them stand out from the crowd. Working with Matriarch Digital has been an absolute pleasure, and we look forward to continuing our partnership in the future."
How We Work
We build predictable, profitable & scalable
paid ads systems.
Turn your ad accounts into a money-printing machine. Our targeted ad strategies and stand-out creatives cut through the clutter, profitably.
1. No B.S. Deep Dive Discovery
We start by listening to you. We need to understand the goals of your small business, unique target audience, competitors, market and current ad performance.
2. Draft Ad Copy & Creatives That Will Convert
We research and draft eye-catching ad designs and compelling copy that speak directly to your ideal customer's pain points and desires.
3. Comprehensive 90-Day Strategy & Roadmap
Before you spend a dollar, we invest hours auditing your ads, market, competitors and goals.
The result? A laser-focused, custom marketing strategy that's data-driven, AI-powered and cuts through the noise—no cookie-cutter B.S.
4. Launch, Optimize & Scale Profitably
We don't just set and forget. Our team obsessively monitors, optimizes and scale your ads in real-time. Our relentless approach means your ads are constantly evolving. We don't rest until your ads are delivering the most profitable results possible.
Case Studies
Small businesses, big results.
Our results speak for themselves. Check out how we've been able to help grow small businesses to the next level.
$0 to $200K in Just 4 Months
eComm | Health | Bed Sheets
Premium Grounding was a newly established small business that had ambitions to grow, BIG TIME! They were starting from $0 per month when they had approached MD, and didn't have experience growing rapidly with the power of online paid ads.
+503% Revenue in 12 Months
eComm | Pet | Supplements
PetzPark decided to partner with MD as their Google Ads growth had become stagnant and less profitable. It was up to us to create a full-funnel ads strategy that would revive the account and business profitability.
+278% Leads & -77% CPA in 90 Days
Lead Gen | Professional Services | Law Firm
Segelov Taylor Lawyers had partnered with Matriarch Digital for 2 years with steady growth in leads. The co-founder of Segelov Taylor Lawyers had ambitions to grow their service offering & further expand their team.
4x to 10x ROAS in 60 Days
eComm | Home & Decor | Rugs
Wild Yarn had partnered with MD for 2 years already. They now had the infrastructure to compete with the big dogs in the industry e.g. Miss Amara & Temple & Webster. It was up to MD to grow their market share.
Frequently Asked Questions
What are your minimum terms?
We don't think it's fair for small business owners to be locked into typical 6-12 month agency contracts. That's why we offer NO lock-in contracts! Yep, we let our work speak for itself. Simple!
How much do your services cost?
We give small businesses the opportunity to access top-level paid ads expertise without breaking the bank. You will get the same (we dare say, even better) high-performing ads intelligence and high-quality service that big agencies offer from at least $10K+ per month! Our pricing starts at $2.5K AUD for complete paid ads management.
How are you different from other ad agencies?
There are 100,000s of ad agencies around the globe, with many who claim to be experts but really are not. As a small business, you are also often not a priority for these agencies as you are most likely paying them the least. You may have been burned by one of these agencies before! The difference with us? We genuinely care and only exclusively work with small businesses! We understand small business challenges: lack of resources, time and expertise, and the need to see real results ASAP. Our team thrives in helping small business owners overcome these challenges and we're willing to be in the trenches with you, every step of the way. We are not afraid of getting our hands dirty and going above and beyond to help you scale to the next level!
What businesses and brands have you worked with?
Celine has personally worked and consulted with over 2000+ small businesses in the last 10 years of her career. Here at Matriarch Digital, we've worked with over 100+ small businesses in many different industries: from baby, healthcare, fashion, home decor, to financial services, law firms, local services, and more! We truly have a wealth of experience in many different niches... we've probably seen it all before!
Book Your Free Strategy Session Today
Ready to scale your small business to the next level? Click 'get started' to book a free, no-obligation strategy call with Celine and her team.
© 2025 Matriarch Digital Pty Ltd. We acknowledge the Traditional Custodians of country throughout Australia & their connections to land, sea & community. We pay our respect to their Elders past & present & extend that respect to all Aboriginal & Torres Strait Islander peoples today.